Florida is more than just a place, it’s a mindset and a way of life. It’s the feeling of endless sunshine, the freedom of the open water, and the ease of a beachside breeze. Named after Florida’s entry as the 27th state in the Union on March 3, 1845, State 27® celebrates the unique character and timeless appeal of Florida living. The brand’s passion for the Sunshine State inspires every piece created, sharing that spirit with those who live it every day.
State Twenty Seven was built on a simple idea — represent Florida the right way. Rooted in local pride and inspired by the culture, lifestyle, and people that make the Sunshine State unique, the brand set out to create apparel that feels authentic, comfortable, and proudly made for everyday Florida living.
This story highlights how Kris Chislett Design helped bring that vision to life through a refined digital presence and cohesive visual identity. By emphasizing Florida heritage, quality craftsmanship, and community connection, the updated brand experience strengthened State Twenty Seven’s identity and expanded its reach to customers who live and breathe the Florida lifestyle.
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